Moz is currently used to manage aspects of our SEO program that we feel are more readily updated directly by our team instead of waiting for an outside vendor to get to it. We like the accuracy of the data and options for moving forward.
- One big strength of Moz is that you do not need to go to an off-site training session to get up to speed. The quality of the on-line tutorial videos is very good and they allow us to add new features as we need them.
- The alerts force us to update any issues immediately. It is a great way to maintain control over your SEO program.
We feel there needs to be more on SEO 101 to get beginners up to speed. As we add to our team I’d like Moz to teach them the basics, not requiring me to do that function.
The question that Moz answered better than any of the other service providers was “How can your service make my life easier as compared to the competition?” Most vendors kept on telling us what unique gadgets they offer. Moz was the only one that provided answers in the Feature-Advantage-Benefit mode. I don’t care about your gadget, what is the benefit that gadget delivers to me?