Marketing in Boise has always been a different beast than many larger cities or segments in the United States. We still get some benefit from Newspapers like the Idaho Statesman, Radio such as KBOI, and TV like KBCI or KTRV.
Do not be mistaken though, the rise of online video advertising this year has many experts keeping an eye on the falling costs & rising ROI of YouTube/Hulu. With so much modern data on customer acquisition, behavior & retention being easily accessible, this company recognizes the need for analysts working for civic improvement. We run events in the Boise area regularly to educate & grow the knowledge of small business owners.
Things are changing rapidly to digital searches because of the inherent organization and ease-of-use for finding information. We watched it happen since 2007 when only larger businesses were taking advantage of analytics and optimization website solutions.
We became Google Analytics Authorized Consultants in 2008 under DBA as Just1, and at the time only deep pockets could afford custom designed, ROI infused websites that produced real results on an immediately large scale. Since then our certifications have piled up, and our experiences with different web software is vast. We can execute on every possible online strategy with precision.
Now we have much more straightforward solutions. They have greeted us in the form of WordPress, Drupal, or even sites like SquareSpace which have immediate solutions for analytics implementation to ensure digital advertising is efficient and actually produces something that makes you, and you business thrive a little (sometimes alot) more.
WE TAKE CUSTOMERS ON AN INDUSTRY BY INDUSTRY BASIS. WE ENSURE OUR CUSTOMERS DON’T COMPETE GEOGRAPHICALLY WITH EACH OTHER AS AN ETHICAL RESPONSIBILITY. WE WILL TRY TO HELP, BUT WE MAY REFUSE YOUR BUSINESS AS A MATTER OF RESPECT TO OUR EXISTING CUSTOMERS.